My Services

Business and Marketing Planning

You have a great idea – a special, creative, new product – lots of energy, and a passion to succeed. That takes planning; you need to know where you want to go and how to get there. I’ll help you do that!

Sustainability Analysis, Planning, and Reporting

Ensuring that your operation – and your products – have a lighter environmental footprint not only sets a good example for your customers and competitors, it can reduce your energy, water, and other costs. I’ll help you look at what’s happening today and identify ways to reduce what is used tomorrow. I’ll help you do that!

Branding and Messaging

Your brand is a promise to your customer. It tells them what to expect when they interact with you, your company, your staff, your products, and your services. It really is the reason why your customers engage with you, pay attention to you, and use your products or services.

Brand promises show up everywhere from logos, taglines, and packaging to the way you answer the phone. I’ll help you with that!

Marketing Communication

Forget about old-fashioned advertising – à la “Mad Men!” Concentrate on telling your story. Stories make connections; they help people understand you, your vision, your products and services. Let’s tell your story together!

Certification Preparation

Preparing for certification – Organic, GAP, or HACCP, or other third-party programs – begins with creating written plans, policies, and procedures for your operation. I work with you to document your production or processing systems and craft clear written descriptions suitable for inclusion in your applications. An objective and questioning eye will avoid missed opportunities that might result from your over familiarity with activities and processes. I’ll help you do that!

Social Media Marketing and Website Development

Are you invisible? Participating in social media via online communities, blogging and networking sites is now a business requirement, especially if you sell to consumers. If you don’t execute well on a social media plan, you may as well be invisible. We’ll help you set up a website if you don’t have one, upgrade yours if it is out of date, and develop a social media marketing plan to reach your customer base. I’ll help you do that!

Book and Other Content Editing

I’ll create or edit content for your website, marketing materials, blogs, speeches and presentations – any format you choose to deliver your story. And if you have a book in you clamoring to get out, I can help you structure it and give it form, then I’ll add the final polish before it goes to press.

Business and Marketing Adjunct Staff

Sometimes growing brings growing pains, and adding employees can be an added risk and cost before you’re really ready. You CAN have a business or marketing expert with full-time skills on a part-time budget. I am an experienced professional who can step into your company on short notice and hit the ground running. I’ll help you with that!

Seeking Referrals and Recommendations

Know anyone who is thinking start up or who needs a helping hand along the way? I appreciate your referrals and recommendations; send them on here.

Whether you are ready to develop new plans
or to execute the ones you have in place,
I am ready to roll up my sleeves and make it happen!